Fewer deals to win
Fewer buyers are ready to sign, and the ones who are take longer to decide. With a thinner pipeline, every lost deal matters.
A space is your proposal as a personal web page, made to earn trust and close the deal. Share your deal notes, and GEN23 builds it with AI in 10 minutes, in your brand, with your own prices, cases and FAQ.


Closing deals has never been harder.
Fewer buyers are ready to sign, and the ones who are take longer to decide. With a thinner pipeline, every lost deal matters.
Budgets are smaller, so buyers read every line, compare every offer and ask more questions before they sign.
A buying committee, a manager, a partner at home: the people who decide are often the ones you never meet.
With fewer deals to win, every prospect deserves your best proposal.
Share your deal notes, and AI builds the space from 30+ hand-designed elements.
Their name, their goals, their situation. Every prospect gets a proposal made for them, not a template.
Your prospect forwards it to everyone who decides. Unlike a PDF, it's always up to date when you change something.
A personal video at the top lets them meet you and trust you before they see a single number.
Over 40% of our proposals are opened on a smartphone. A PDF means pinching and zooming. A space just scrolls.
Store your cases, references and FAQ once. GEN23 adds them to every space, so skeptical buyers get their proof.
Six example spaces, from software to solar.
An AI tool for an audit firm. Partners compare three plans, IT checks the security proof and everyone sees how other firms use it.
A website relaunch for an architecture studio, where the portfolio and client voices make the case before the price does.
A trade publisher's launch campaign for a new facade board, so marketing, the agency and the managing director all see the same plan.
An AI skills program for 40 managers at an insurer, with answers for HR, IT and the works council before the board signs off.
A confidential CFO succession for a family-owned logistics company, ready for the owner to present to the advisory board.
A fixed-price solar quote for a family home, so everyone at the kitchen table sees what it costs and what it saves.
Booked after the first conversation, with prospects who come in more engaged.
Prospects who replied to our proposals.
Measured on our own proposals, comparing 3 months before and 3 months after switching to spaces.
Pick a plan by team size and the number of spaces you send each month.
For getting started
€100/ month
€1,200 billed yearly
For growing teams
€200/ month
€2,400 billed yearly
For your whole sales team
€500/ month
€6,000 billed yearly
Included in every plan
Top up any plan when you need more spaces.
Optional. We set up GEN23 with you, so your first spaces are ready for real deals.
All prices are net, plus VAT.
A prototype, yes. The real work starts after that, and it never stops.
Your first developer month already costs more than a year of GEN23.
And it won't be the last. The build takes months, and then come the AI bills and the upkeep. GEN23 includes the AI credits in every plan.
Each one designed and tested on phone and desktop, so every space looks right.
Reps create spaces with AI and change texts, prices and sections themselves, without waiting for a developer.
Tuned prompts and context, so every space uses your brand, your prices and your facts.
We keep tuning prompts, models and context. Without that, the AI cost per space climbs fast.
GDPR-compliant from day one.

“Hi, I'm Max!
Since 2018, my web agency Foldfocus and my funnel software Lead Booster Pro have brought clients 5,000+ qualified leads.
But a lead only pays off once it becomes a customer. So I built GEN23 for my own proposals, and my reply rate went from 10% to 50%. I'll build your demo space myself.”
We prepare a demo space in your brand, so you see exactly what your prospects would get.
Request a demo